Microsoft may have axed its Band fitness tracker gadgets as the current inventory of Band 2 has been sold out and the company having confirmed that there are no plans for a Band 2 successor.
The report comes after Microsoft removed the listing of Band 2 from its site with a follow up message to several online news outlets that it doesn’t have any Band 2 in stock and that it has no plans of releasing any new Band devices this year.
This does raise a question as to why would a company not fill up its inventory of a sold out good or announce a successor if all the units have been sold? Pondering over this leads to only one possible answer – the Band line of fitness trackers haven’t been bringing Microsoft a great deal of money and the company isn’t interested in focusing attention in this direction – at least until the end of the year.
Microsoft’s decision of removing the device from its product page did raise quite a few questions with many customers panicking over what would happen to their existing devices. To this Microsoft sent out a statement that it will continue supporting existing Band 2 fitness trackers that users have bought.
“We remain committed to supporting our Microsoft Band 2 customers through Microsoft Stores and our customer support channels and will continue to invest in the Microsoft Health platform, which is open to all hardware and apps partners across Windows, iOS, and Android devices,” added a spokesperson.
Along with the product page listing, Microsoft has reportedly got rid of its Band software development kit (SDK) as well and this is a strong indicator that Microsoft may have decided against releasing Band 2 successor completely. There is another angle to this though. If the device itself is not being sold, then there is no point in keeping the SDK listing alive and so it is a logical step. However, it remains to be seen what will happen next year.
The removal of Band 2 from Microsoft’s product page sits in line with reports that came in last month that Microsoft has disbanded the Band 2 team. Microsoft has been working towards streamlining its products and this could be one of the reasons why a custom firmware-laden Band 2 has been stopped for now and a Windows-powered fitness tracker may emerge sometime next year.